The 2026 ‘Sell Your Way to the USA’ incentive returns
January 15, 2026

Once again – by popular demand — Air Canada, Travel Nevada, Lake Tahoe Travel, Utah Office of Tourism, Visit Salt Lake, Visit Seattle, Travel Oregon, and Brand USA are teaming up to offer Canadian travel agents the chance to sell their way to the USA in 2026. There are 12 spots available – three for each FAM itinerary. Agents earn points for bookings made during the selling period: Jan. 15 to March 31, 2026, receiving:

  • 1 point for every round-trip Air Canada return airfare booked to the USA
  • 1 additional point for every PNR that includes Seattle, Salt Lake City, Portland, or Las Vegas
  • 1 additional point for land packages (hotels, tours, sightseeing) booked within participating partner destinations
  • 1 additional point for completing a badge on the Brand USA Discovery Program featuring an included destination partner

The FAM package includes round-trip Economy Class airfare with Air Canada from a major Canadian hub and land package (accommodation, rental car if required, activities, and select meals).

To confirm their participation, agents need submit their name, agency, and contact details via the registration link, or email Peri McCardle at Canuckiwi ([email protected]) by March 15, 2026. The selling period is from January 15 – March 31, 2026.

To learn more about this incentive, you can view the campaign websiteAnd to register, CLICK HERE.  





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